Tuesday, February 3, 2015

PageRank is still considerable?

What is mean by Pagrank: Pagerank equation is based on site backlinks(authority). If we are going to link someone, like

website A -> links -> website B

website A rank juice(authority) will flow to website B. So many people used this methodology to gain rank in shorter period.

PageRank Negatives: Yes, it's lead to link farms, link exchanges, and paid links. People still believe about pagrank and doing some bad techniques to earn pagerank such as called link schemes. But now Google alerted about Pagerank and they have changed their algorithm to clean the spam websites in search results. For avoiding this kind of pagerank manipulation, Google invented "Penguin" Algorithm.

Which helpful to prevent,

1. Low quality links
2. Over optimized anchor texts
3. Keywords stuffing

Pagerank is dead: Yes finally Google(John Muller) announced  on 06 Oct 2014.

Ref: https://www.youtube.com/watch?v=-GlxLlpm3Ew#t=1230

But still so many people are believe about Pagerank and keep posting about PR in SEO Forums. Anyhow PR toolbar is dead and Google wont update in future. So what we need to look hereafter instead of Pagerank.

Search Queries feature in Google Webmaster Tools: Yes you have to examine this section for improving site and rankings. Which provides lot of information for the Webmasters.

View Search Queries:

  1. On the Webmaster Tools home page, click the site you want.
  2. On the left-hand menu, click Search Traffic, and then click Search Queries.
Ref: https://support.google.com/webmasters/answer/35252?hl=en

More information about Pagerank:

PageRank: one of just 200 signals

http://www.youtube.com/watch?&v=SJtchsFiQUo

Beyond PageRank: Graduating to actionable metrics

http://googlewebmastercentral.blogspot.co.uk/2011/06/beyond-pagerank-graduating-to.html

Pagerank officially dead

http://searchengineland.com/google-toolbar-pagerank-finally-officially-dead-205277

My site's PageRank has gone up / gone down / not changed in months!

https://sites.google.com/site/webmasterhelpforum/en/faq--crawling--indexing---ranking#pagerank

Also take a look at the above section. Pagerank is one of the 200 ranking signals from Google. So don't worry too much about 1 signal. Better to build the other 199 signals for the website.
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